Managing up Executive Communication Part 2

This blog in the continuation of the Executive Communication Series Part 1.

We are exploring the different archetypes in Executive Communication.

(c) Executive Communication Archetypes (Extended on DISC)

We are going to focus on the 'Analyst' archetype in this blog.

Core Belief for this archetype will be

God or Devil is in the data & method of processing.

Communication to this archetype will mean that you focus on

• Quantitative Data, Benchmarks.

• Insights, Correlation, Causation.

• Evidence based research & References.

• Proven Case Studies.

• Frameworks, Models that justify process.

• Defined Measures of Success and Metrics to track achievement.

• Strategy (how-to, game plan).

• Structured presentation.

• Logical flow.

• Scenario Planning

• Risk mitigation.

Sure shot ways to frustrate 'Analyst' Executive type

• Qualitative story telling without data.

• Emotional appeal & Tall Claims with no logical foundation.

• No detailing/research.

• No focus/purpose/intention in the presentation.

• No clear problem definition.

• No probable solutions.

• Superficial thinking/ lack of perfectionism.

• Shabby presentations.

• Lack of standards.

Reflections for you when you expect 'Analyst' executives in the audience

1. How deep is my thinking on this subject?

2. Do I have enough data, insights & models to substantiate my PoV?

3. Have I checked for logical flaws?

4. Have I covered for all risks?

5. Do I have enough backup slides to pull up when needed with additional data?

6. Can I make a crisp & a well supported presentation?

7. Do I allow myself to be questioned? or pretend to be a 'know-it-all'?

Any executives came to your mind as you read this? What improvements will you make in your next pitch?

#coaching #executivecoaching #leadershipcoaching #managingup #executivecommunication

Be sure to read more in the upcoming blogs on other types as well as combination types.