Managing up Executive Communication ~ Part 3
- Priya Venkatesan
- Nov 1
- 2 min read
Updated: 1 day ago

We are exploring the different archetypes in Executive Communication.

We are going to focus on the 'Visionary' archetype in this blog.
Core Belief for this archetype will be
A compelling Future needs to be imagined.
Communication to this archetype will mean that you pay attention to:
Dream of an exciting future/Possibility creation.
32000 feet conversations.
Lead with intuition.
Call out the "why".
Co-Create meaning.
Build a narrative connecting purpose & mission.
Pay attention to story telling.
Demonstrate passion & Conviction.
Complement with execution.
Demonstrate interest in ideas.
Be inspired or become inspiring.
Be tolerant to segue.
Be an anchoring presence.
Deploy Visuals in presentations.
High risk proposals.
Disruption of status quo.
Sure shot ways to frustrate 'Visionary' Executive type
Incremental thinking without break throughs
Hyper focus on details & execution
Being too practical and focus only on why things don't work.
Missing emotional undertones
Missing people element.
Reflections for you when you expect 'Visionary' executives in the audience:
What is my story/ narrative?
How can I make it compelling?
Is my imagined future disruptively different?
What cause does it serve?
What is my risk appetite? Is it influencing me not to think big?
How good is my presentation in visual story telling?
Am I strategic enough in my thought process?
Do I lean towards present more than the future?
How open I am to co-creation?
Can I handle diversity of thought?
What is new in what I have to offer?
How good am I in influencing others in joining my bandwagon?
Any executives came to your mind as you read this? What improvements in your communication will you make at the next opportunity?
Be sure to read more in the upcoming blogs on other types as well as combination types.



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